About US

Building the future

Lucent Research has been in business since 2007 as a qualitative research agency but has now evolved into a full-service research house that operates and has affiliates in eleven regional territories:

Trinidad & Tobago Jamaica Barbados
Guyana Grenada St. Lucia
Antigua St. Kitts Aruba
Curacao St. Vincent U.S. Virgin Islands

A team of competent staff which includes full-time and part-time personnel and is dependent on your project needs.

Offers cutting-edge solutions with quick turnaround times on projects.

Affiliated with international bodies- The QRCA- Qualitative Research Consultants’ Association, the MRS- Market Research Society, and AQR- Association for Qualitative Research


Lucent Research has been in business since 2007 as a qualitative research agency but has now evolved into a full-service research house that operates and has affiliates in eleven regional territories across the Caribbean:

Focus Groups

Magnets for opinions. Probe your audiences’ minds, and explore insightful conversations.

Depth Interviews

Sometimes you just have to have a real conversation. A one-on-one discussion that allows you to unearth new truths.

Ad Evaluations

Sometimes, all marketers and advertisers want is a little ad-knowledgement.

Product Testing

How do you know that your new product or package will tickle consumers’ fancy?

Employee Research

The most important voice emanates from within, and you can bet your bottom dollar that employees have a lot to say.

Service Evaluations

You can ask customers hundreds of questions, but are you getting the right answers? But are you giving the right service?

Mystery Shopping

One of our main tools, mystery shopping helps us to experience the customers’ real deal.

Trade Audits

People tend to groan when they hear the word. Audits demand attention to detail.

Event Audits

Fancy displays at events are part of your advertising models. But how do you know that you’re getting top-of-mind brand recall?

Brand Audits

How do you know what consumers think of your product samples? Do you know if your ad dollar is giving you the ROI that you desire?

Brainstorming Sessions

We’ll be honest. Coming up with great ideas is difficult. If only it were as easy as putting some people in a room!

Stakeholder Consultation

Data tells stories. But how do you find the storyline in the midst of a noisy townhall, where emotions are running high?

Research Training

Admit it. Holding a report full of data that helps you to understand customers better to increase market-share sends jolts of excitement through your veins.

Research Consulting

Research is time consuming. If only you could wave a magic wand, and all your surveys, focus groups, data analysis, and reports could be finished – just like that!

Lucent’s mandate is to remove the grey areas that exist between organizations and their stakeholders and to illuminate them. As our name suggests, our research offers clarity about the needs and wants of consumers, ensuring that their perception is clearly understood by our clients.

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Understanding People, Aiding Decisions


As a premier research agency, we help you to view research in a new light – one where we merge traditional and non-traditional methodologies to give our clients the right information and insights to aid strategic decisions.

Customer Experience

Don't wish for happy customers. Make them. Our end-to-end CXaas platform combines strategy, analytics, technology, and operations. Everything you need to reimagine your CX and make your customers smile.


Marketing is no longer about merely adding online channels to the media mix; it is about integrating digital into all facets of marketing. Our marketing engagements are typically multifaceted to solve specific challenges while building ongoing client capabilities.

Organizations that understand the "fundamental shift" must learn to navigate such challenges as building capabilities, modernizing platforms, creating a software engineering culture, and leveraging data and analytics to improve operations and products.

Human Resources

The People and Human Resources function is key to achieving a firm’s underlying mission to attract, develop, excite, and retain exceptional people. Our teams function spanning talent, recruitment, and professional development. We unleash our dedication to supporting your current and next generation of colleagues.


To improve results from training programs, executives must focus on what happens in the workplace before and after employees go to class. Our teams design and execute the strategies that empower your staff to become enhanced versions of their job roles.


  • Focus Groups
  • Product Testing
  • Service Evaluations
  • Mystery Shopping
  • Brand Audits
  • Discover More

Customer Experience

  • CX Strategy
  • CX Outsourcing
  • Omnichannel Orchestration
  • Customer Insights
  • Sales as a Service
  • Discover More


  • Digital
  • Advertising Analytics
  • Direct
  • Experiential
  • Branding
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  • IT Strategy
  • Software
  • Hardware
  • Mobile App Development
  • Website Development
  • Discover More

Human Resources

  • Recruiting Technology
  • Ai Resume Parsing
  • Policy Development
  • Employee Feedback
  • Candidate Interviewing
  • Discover More


  • Knowledge Base
  • Continuous Development
  • Technical
  • Team
  • Managerial
  • Discover More

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Contact Info

Lucent Research Limited P.O. Box 1024 Business Centre Port of Spain Trinidad, West Indies.



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